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Entry pages are very useful to introduce search engines to your
dynamic content pages, since search engines and such pages do not
really get along very well, you will usually have to create static
pages that link to those dynamic pages, in other cases you would
want to make entry pages optimized for specific search engines and
submitting them to those search engines to properly introduce your
website to those engines, this page should link to the rest of your
website in a manner that the visitor will click out of the page to
a page he has probably been looking for.
Now lets get to making the entry pages
First you would want to create the pages with a keyphrase in
mind, a different one for every different page that is,
it is also important to make the entry page eye catching, since
visitors will start with the entry page, it should catch the
visitor's attention so that he will proceed to your other pages.
When writing the page, you should have all the meta tags done
in a very professional way (take time to do them especially for this
page), don't target more than 5 keyphrases in every entry page, Don't
repeat the keywords in the keyword tag, instead look for aliases in
the case that the keywords are too few.
And it is extremely important to remember that the
keywords in the meta tag should all be repeated in the page,
preferably in the first paragraph.
Entry pages are made for
search engines, you should not have excessive graphics, and
especially image maps, No background, Use a solid color or leave
it white, No flash, Java or other machine comprehendible images,
No Java, no redirection refresh tags, no sound, no banners, no hit
counters, Just a text page with links to your other pages,
remember you are making it with 2 objectives in mind, Eye catching
and optimized for the robot.
The keywords in the text of you page should mention the page in
many ways, in singular, plural, other dialect forms, common
misspellings and mistyping should occur later in the page, and
the name of the entry page is preferably the most important
keyphrase Words separated by underscores).
A very common thing to do is to post those pages outside your
domain, this is a very good idea since many search engines will have
restrictions on numbers of pages from same domain, the page should
link back to many pages on your website, this will also increase your
google pagerank (TM) rankings
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