A 'deception page' is basically a page that contains lots of popular subject matter which does not have anything in common with your actual website, You should not mix up between those and Entry Pages, antry pages are good and an honest way, this is spamming. Pages like these are usually created by people with the sole purpose to direct more traffic to their websites, Today's search engines are smart enough to figure that out, once they classify it as spam, you know what happens.

Now take our advice and use DESCRIPTIVE PAGE CONTENT rather than what are called description pages, the content on your page should reflect your real service or identity, you shouldn't have lines saying Madonna while your website is about building and construction.

Well, what if your product just does not sell on the internet ? internet surfers are usually into music or DVD's and your selling mugs.

This is a hard thing to do, if they don't search for it they don't find it, and you would probably sell better on the streets rather than on the information super highway, Yet you can always make a small fan club for Britney spears (has to be real or your website gets penalized) and advertise your mugs over there.

Remember, now you should really be advertising the small fan club rather than the mugs and to help you avoid a deadly mistake, Britney spears is a bad choice, the competition over that star is enormous. Some people even stick her name in there meta tags while they are really selling car parts.